World of Tanks Blitz pulls off a massive marketing stunt: a cross-country tank road trip!
Wargaming is making waves with a unique promotional campaign for its recent Deadmau5 collaboration. A decommissioned, graffiti-covered tank is touring the United States, generating significant buzz. The tank, which arrived in Los Angeles in time for The Game Awards, is a fully street-legal attention-grabber.
Spotting the vibrant tank and snapping a photo could win you exclusive merchandise!
The Deadmau5 and World of Tanks Blitz collaboration is now live, offering players the chance to acquire the exclusive Mau5tank – a tank decked out with lights, speakers, and music. Themed quests, camos, and cosmetics are also available.
The playful nature of this marketing campaign is undeniably humorous, adding a lighthearted touch to the typically serious world of tank games. While some hardcore military simulation enthusiasts might disapprove, the stunt is largely harmless and entertaining. It's a creative approach, even if not entirely original, surpassing even some brewery marketing efforts. For those who appreciate a bit of spectacle, a real-life tank cruising through the neighborhood is a welcome sight.
Considering giving World of Tanks Blitz a try? Check out our list of current promo codes for a head start!
