Get ready, Genshin Impact fans! A delicious collaboration is brewing between the popular RPG and McDonald's. Details are still emerging, but cryptic social media posts have confirmed the exciting partnership.
Genshin Impact x McDonald's: A Teyvat Treat
The collaboration was teased through a series of intriguing tweets. McDonald's initiated the exchange, prompting fans to participate in a cryptic text-based puzzle. Genshin Impact responded with a playful image of Paimon sporting a McDonald's hat, confirming the collaboration.
HoYoverse further fueled the excitement with a cryptic post featuring in-game items whose initials cleverly spelled out "McDonald's." Subsequently, McDonald's social media accounts adopted Genshin-themed branding, announcing a "new quest" launching September 17th.
This collaboration has been subtly hinted at for over a year, with McDonald's playfully referencing Genshin Impact's Fontaine update.
Genshin Impact boasts a strong history of successful collaborations, ranging from video game crossovers (like Horizon: Zero Dawn) to real-world brands (such as Cadillac). Even KFC in China previously partnered with the game, offering exclusive in-game items.
The McDonald's collaboration promises significant global reach, potentially surpassing the geographical limitations of the KFC partnership (which was China-only). The change to McDonald's US Facebook page hints at a broader rollout.
While specific details remain under wraps, the prospect of Genshin-themed McDonald's items is tantalizing. Mark your calendars for September 17th for the official reveal!
