Home News Royal Kingdom taps LeBron James, Kevin Hart for star-studded ad campaign

Royal Kingdom taps LeBron James, Kevin Hart for star-studded ad campaign

by Aaron May 06,2025

If you've been active on YouTube lately, you've likely encountered advertisements for Dream Games' latest sensation, Royal Kingdom. Following the success of their predecessor, Royal Match, Dream Games is now leveraging a star-studded ad campaign to boost Royal Kingdom's visibility and appeal. Featuring celebrities like LeBron James and Jimmy Fallon, these commercials are designed to attract a diverse audience beyond the traditional match-three gaming community.

Celebrity endorsements are not new, but Dream Games is taking a unique approach by targeting various niches. From LeBron James indulging in a quiet game of Royal Kingdom while supposedly reading, to Kevin Hart creatively outsourcing his acting roles to spend more time playing, these ads are both entertaining and engaging.

Royal Kingdom is the much-anticipated sequel to Royal Match, which was a massive hit for Dream Games. The goal is clear: to replicate and perhaps surpass the success of Royal Match by drawing in a broader player base.

Life could be a dreamWhile Dream Games may not yet rival giants like King and their iconic Candy Crush, they have been steadily carving out their niche in the mobile gaming world. Unlike other celebrity collaborations such as Supercell's Clashamania with the WWE, which focused on a specific demographic, Dream Games is casting a wider net with their marketing strategy.

From a business perspective, both Royal Kingdom and Royal Match have been significant successes in Türkiye. Beyond financial achievements, the games' features, including wifi-free gameplay, have resonated well with a global audience.

If Royal Kingdom doesn't satisfy your gaming appetite, don't despair. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's always a new challenge to keep your mind sharp.

Latest Articles More+
  • 18 2026-02
    Sonic Racing CrossWorlds Adds SpongeBob, Avatar, TMNT

    Earlier this month, Sega confirmed that Sonic Racing: CrossWorlds will feature guest characters including Hatsune Miku, Ichiban Kasuga from Yakuza, Joker from Persona 5, and even Steve, Alex, and the Creeper from Minecraft. The list of special guests

  • 16 2026-02
    Dragonheir: Silent Gods' Major Update Launches to Fanfare

    Celebrate the relaunch with the Account Appraisal EventBoth veteran and new players receive rewards based on their past achievements or potentialJoin a guild to unlock additional bonusesFollowing its announcement last month, the revitalized Dragonhei

  • 11 2026-02
    Call of Duty: Black Ops 7 Revealed in Xbox Showcase

    Call of Duty: Black Ops 7 was unveiled during the Xbox Games Showcase 2025 with a cinematic trailer.Developed by Treyarch and Raven Software, Call of Duty: Black Ops 7 marks the first consecutive release in the Black Ops sub-series. Matt Cox, General